Macro landscape
Read the larger trend
Geopolitical risk, industrial supply chains and future trends, prepared for through scenario simulation.
Decision Advisory
See it as it is. Achieve it as it truly is.如是方略,如實成就
The hardest decisions are never a question of method.
When tools and calculations have run their course, what remains is judgment. As-Is Strategies Advisory Co., Ltd. (AISA) is an independent decision think tank that combines philosophical depth with a broad strategic view. We work alongside governments, businesses, educational institutions, civic groups and individuals where power, ethics and technology intersect, to think problems through and to establish sound criteria for judgment.
Approach
What senior managers and public decision-makers struggle with most is rarely a lack of method. It is the loneliness of conflicting values and a sense of systemic disorientation: resources are limited, yet choices must be made; stakeholders pull against one another; and shifts in technology and circumstance outpace an organization’s ability to respond.
“Man is the measure of all things.” Criteria differ from person to person, and that is precisely why we help you set your own criteria so that your judgment can truly hold, rather than deciding on your behalf. After strategy comes action; to decide and to act already carries a positive will. “Achieve it as it truly is” does not promise inflated success. It means your results are exactly what they are: no need to embellish them, and no reason to undervalue them.
We do not tell you what to do. We help you think the problem through and build your criteria for judgment.
As-Is means “as things are”: taking no preset position and glossing over nothing, we first look honestly at how matters actually stand.
Strategies is what follows clear sight: working through the possibilities with scenarios and simulations, and drawing up an overall plan in which every advance and every retreat has its grounds.
“As-Is” and “Strategies” are the two steps of our work: verify first, then design the strategy.
AISA’s services span three dimensions: the macro landscape, organizational governance and the individual mind. This lets external circumstances, the workings of the organization and the decision-maker’s own judgment be considered together on a single map.
Macro landscape
Geopolitical risk, industrial supply chains and future trends, prepared for through scenario simulation.
Organizational governance
Decision mechanisms, organizational ethics, audit and information security governance, and crisis response, so that the organization runs soundly.
Individual mind
For decision-makers themselves: philosophical counseling to help them regain their criteria between power and responsibility.
Unlike conventional counseling, which deals only with present emotions, we apply deep understanding and structural analysis to interpret an individual’s micro-level dilemma within the wider lifeworld and its historical and cultural context. The three dimensions unfold concretely through three steps:
Treat the decision-maker’s dilemma as a text and read it closely, word by word.
Strip away the surface language of business and politics to reveal the underlying value conflicts and philosophical fears.
Give the dilemma a new historical or philosophical meaning, so that it becomes actionable.
Services
AISA’s work takes four forms. Each can be commissioned on its own or combined as the situation requires, and is tailored after an initial consultation.
Turning strategy into plans that can be executed and tracked, with scope, schedule and risk under control.
Starting from mission, resources and environment to set medium- and long-term direction and a course of action for companies and organizations.
Helping turn policy ideas into legislative text and advocacy proposals, and communicating them with stakeholders.
Using philosophical methods to help decision-makers clarify their values and rebuild their criteria.
The five fields below are where our four types of service (project management, corporate strategic planning, policy drafting and advocacy, and philosophical counseling) are put into practice. Every engagement is led personally by our CEO; scope and deliverables are defined after an initial consultation.
Circumstances change quickly; information is abundant, but judgment is hard. Through scenario simulation and industry analysis, we help you identify the key variables amid uncertainty and prepare several response plans in advance.
Major decisions lack grounds, responsibilities are unclear, and systems exist only on paper. We help you build the logic of decision-making and the discipline of the organization.
When an incident strikes, the greater risk beyond financial loss is often the breakdown of trust and relationships. We focus on the non-financial side of crisis management: internal and external relationships, public opinion and recovery.
Once AI and automation enter the decision process, “who is responsible” becomes the hardest question for organizations and the public sector to answer. We use philosophical and ethical methods to help establish accountability and procedural criteria.
Small organizations have limited resources, while their environment changes dramatically. We help build antifragile qualities, turning crises into part of the organizational culture.
Flagship Program
Not inspirational comfort, but surgery on the way you think, designed for senior decision-makers.
What senior managers and public decision-makers struggle with most is not a lack of method, but the loneliness of conflicting values and a sense of systemic disorientation.
This program turns a decision dilemma into an existential inquiry, helping you recover the criteria for action amid complex political, business and technological (AI) environments. Guided by philosophical logic and the ethics of philosophical anthropology, it defines the problem and reconstructs the way you stand within it. It does not tell you what to do; it stays with you so that, even at the breaking point, you can hold on to your will and your criteria.
Module 1
Roles, masks and the authentic self
Module 2
Tragic choices and accountability
Module 3
Cross-cultural leadership and the meaning of life
Module 4
Reflections on the permanence of influence
Formats
This program is philosophical counseling and decision accompaniment. It is not psychotherapy or a medical service, and it does not provide psychiatric diagnosis or treatment. If you need such support, we will recommend that you seek a qualified professional.
Who We Serve
Too much information, too little time, and interests pulling against one another. The hardest part is often not finding a method, but deciding what must be held onto.
Executive decision advisory and scenario planning; crisis response and reputation management; security governance and internal due diligence.
Public-sector decisions must withstand legal procedure, public debate and the judgment of history, all at once.
Policy analysis, policy communication, and legislative drafting and advocacy; meta-governance and technology ethics assessment; decision ethics accompaniment.
A single security incident, a policy shift or a gap in talent can each be a major blow.
Resilience planning and building antifragile organizations; economic development planning for Indigenous peoples and communities; development strategy and cross-sector collaboration for educational institutions.
Some dilemmas cannot be solved by switching methods. They concern who you are, what you care about, and what you are willing to take on.
Reconstructing your life narrative; one-on-one accompaniment structured around the four modules of Meta-Navigation for Decision-Makers; a legacy memorandum. This service is philosophical counseling, not psychotherapy or a medical service.
Why AISA
Our experience spans central and local government, media management, information security auditing, industry analysis, and work as a field application engineer (FAE) in the drone industry. We have been the client, the contractor, and even the subcontractor who is also someone else’s client, several layers down in all kinds of procurement projects. So we can discuss theory with you and also understand the frustrations on the ground: we know your clients, and we know your pain points.
Many consultants stop at process and tools. We also address the organizational ethics, power relations and value trade-offs behind a decision. These are the hardest and least discussed parts of senior decision-making, and our CEO, with academic training as a Ph.D. in ethnology and a master’s degree in philosophy, is well versed in them.
Every engagement is personally led and overseen by our CEO, Dr. LEE Chung-chih. The chain of decision is short, accountability is clear and confidentiality is high. As a matter of ethical principle, we decline new clients who are in competition with our existing clients.
CEO
如是方略決策顧問有限公司
As-Is Strategies Advisory Co., Ltd. (AISA)
Chief Executive Officer
李重志博士
LEE, Chung-chih Ph.D.
Disaster Prevention Specialist
ISO 27001 L.A.
ISMS Lead Auditor
APIAA Certified Industry Analyst
CAMBMS Certified Counselor
Dr. LEE Chung-chih is the Chief Executive Officer of As-Is Strategies Advisory Co., Ltd. (AISA). His career spans government, media, industry and academia. He has served as a senior civil servant in central and local government, as a staff member on a governing administration’s team, and as a manager of public media. He took part in reconstruction after the 1999 Chi-Chi Earthquake and Typhoon Morakot, and later joined the drone industry, where he served as a company’s chief information security officer and as its field application engineer (FAE) for product and client liaison. Academically, he holds a Ph.D. in ethnology and a master’s degree in philosophy, and has long taught and conducted research in comparative religion, politics, national security and media, business management, urban development, nonprofit organizations and youth guidance.
From practice, he knows that a decision-maker’s greatest difficulty is often not technical but a matter of trade-offs: limited resources, competing interests and responsibilities that are hard to share. He therefore uses philosophical methods to address organizational ethics, power relations and value conflicts, and grounds judgment in the practice of scenario simulation, auditing and crisis management.
He is warm toward people, and he values both institutional principles and team boundaries. He believes that a good advisor does not make decisions for clients, but helps them think the problem through so that their decisions can stand.
A good advisor does not decide for you, but helps you think the problem through.
Commitments
Every engagement is personally led and overseen by our CEO.
As a matter of ethical principle, we decline new clients who are in competition with our existing clients.
Whether or not a contract has ended, AISA and its staff will keep all information about you and your company confidential, permanently. Without your consent, we will not disclose non-public cases in our portfolio or in teaching materials.
If any interest could affect our independent judgment, we will tell you in advance.
Grounded in the universal values of democracy, freedom, security, peace and human dignity, we do not serve groups opposed to these values.
For matters outside our expertise (such as legal, financial or medical issues), we will tell you frankly and recommend suitable professionals.
We learn about your situation and needs and confirm whether we are the right fit. If needed, we sign a non-disclosure agreement first.
We clarify the real decision at stake, its scope and its constraints, so that we do not solve the wrong problem.
We propose the scope of work, timeline and deliverables, and begin once you confirm.
Led personally by the CEO, we provide analysis, discussion and interim results at an agreed pace.
We deliver the final results and review them with you to make sure the decision is ready to be carried out.
Engagement types
FAQ
Typical consultancies and PR firms focus on methods and technical problems. We also help you clarify the organizational ethics, power relations and value trade-offs behind a decision, across a range that runs from geopolitical risk forecasting to individual philosophical counseling. If your difficulty is that there is a great deal to do and it is hard to decide what comes first, that is exactly where we can help most.
No. Philosophical counseling and decision accompaniment use philosophical methods to help you clarify your values and rebuild your criteria. They are not psychotherapy or medical services, and they do not provide psychiatric diagnosis or treatment. If you need such support, we will recommend that you seek a qualified professional.
Every engagement is personally led by the CEO, and key judgments are never passed down a chain of subcontractors. If a project requires legal, financial or other expertise, we will tell you in advance and recommend suitable professionals.
We can sign a non-disclosure agreement before the initial consultation. The materials and conversations you share are used only by the people handling your engagement, and are kept and destroyed according to the agreed terms. Once you become our client, we will not serve new clients who compete with you for the duration of the advisory contract. Whether or not your contract with us has ended, AISA and its staff will keep all information about you and your company confidential, permanently, and without your consent we will not disclose your company’s non-public cases in our portfolio or in teaching materials.
Grounded in the universal values of democracy, freedom, security, peace and human dignity, we do not serve groups opposed to these values. Beyond that, AISA does not represent any political party or political group. We provide decision analysis and ethical assessment; we do not make political statements on our clients’ behalf.
In line with common practice among legal advisors: corporate and government engagements are quoted individually based on scope, timeline and deliverables, while individual philosophical counseling is billed by session. Fees are explained during the initial consultation, so you have a clear sense of the cost before deciding to work with us.
Contact
Please tell us briefly about your situation by email. Once we receive your message, we will contact you personally to see whether we are a good fit. Initial consultations are always confidential.